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Hill’s Pet Nutrition reinforces its Prescription Diet Urinary Care product portfolio

The move sees Hill’s continue to strengthen its Urinary and Weight Care range

Hill’s Pet Nutrition has announced two name changes to its Hill’s Prescription Diet Urinary Care portfolio for dogs and cats: Prescription Diet Metabolic + Urinary Dog Food will become Prescription Diet c/d Multicare + Metabolic Dog Food, while Prescription Diet Metabolic + Urinary Stress Cat Food becomes Prescription Diet c/d Urinary Stress + Metabolic Cat Food.

The move sees Hill’s continue to strengthen its Urinary and Weight Care range as it repositions these products as urinary-first formulas with added weight-loss benefits. The new products are available now and will continue to transition over through October 2020.

The formula, kibble and price will remain the same, making sure that customers continue to purchase the same great nutrition that their pets know and love. Along with the new names, Hill’s has also introduced a new 8kg bag size for the Prescription Diet c/d Urinary Stress + Metabolic cat food, joining the 1.5kg and 4kg bags, and the 85g pouch.

The Hill’s Prescription Diet Urinary Care range, developed by Hill’s nutritionists and veterinarians, provides long-term nutritional management for dogs and cats with urinary health issues, while also managing stress in cats. Available in delicious wet and dry formulas, it continues to be a must stock to provide pet owners with the very best!

Vets should speak to their Hill’s representative about the full range of Prescription Diet Urinary Care foods available. The Hill’s team are available to support vet consultations with a variety of materials and in-house training where required, including the online tool, Quick Reco, for bespoke nutrition recommendations and money off coupons.

The new range is:

Canine

  • Prescription Diet Metabolic + Urinary Dog Food 2kg → Prescription Diet c/d Multicare + Metabolic Dog Food 2kg
  • Prescription Diet Metabolic + Urinary Dog Food 12kg → Prescription Diet c/d Multicare + Metabolic Dog Food 12kg
Feline
  • Prescription Diet Metabolic + Urinary Stress Cat Food 1.5kg → Prescription Diet c/d Urinary Stress + Metabolic Cat Food 1.5kg
  • Prescription Diet Metabolic + Urinary Stress Cat Food 4kg → Prescription Diet c/d Urinary Stress + Metabolic Cat Food 4kg
  • Prescription Diet Metabolic + Urinary Stress Cat Food 12x85g → Prescription Diet c/d Urinary Stress + Metabolic Cat Food 12x85g
  • NEW: Prescription Diet c/d Urinary Stress + Metabolic Cat Food 8kg

See additional information on the benefits and the full product range on the website.

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