Ceva Animal Health is hosting a free, international online conference, “Ceva Derma Day”, to provide delegates with insights into the latest developments in the world of dermatology.
The half-day live-streamed meeting will take place from 12 noon to 4pm GMT on Thursday 28 October and will count for four hours of CPD, with a CPD certificate issued to pre-registered delegates after the event.
Ceva Derma Day will feature top international specialists including Natalie Marks, DVM, CVJ, from the USA whose talk is titled “Meeting the expectations of the new generation of pet owners. Let’s go digital!” and Sarah Heath RCVS and EBVS European veterinary specialist in behavioural medicine from the UK. Her informative presentation is titled “Approaching dermatology cases with behaviour in mind”.
With the aim of bringing the whole dermatology team one step closer to their millennial clients, Natalie’s presentation will focus on what this new generation of pet owners expect from interactions with their vets and how clinicians really need to dig deep to understand how these client groups process information. The talk will demonstrate the benefits of new digital technologies for communication and treatment follow ups, focusing on a variety of digital tools to meet client expectations and help the whole veterinary team to offer the best advice.
Sarah’s presentation will provide informative, hands-on tips for everyday dermatology work in practice, focusing on the importance of considering emotional health when investigating and treating dermatology patients. The links between emotional state and dermatological disease within the context of diagnosing and managing these conditions will be discussed.
In addition to the keynote speakers, there will also be thought-provoking live studio discussions with fellow vets and nurses including Emma Lindbland Åström, DVM, Kerstin Bergvall, Diplomate, DVM, and Cecilia Friberg Diplomate, DVM, from Sweden. These discussions will focus on communication with pet owners and how the veterinary team copes with the many challenges that occur, especially when it comes to detailed dermatology treatments. Emma will be joined in the studio by a dog owner who will provide valuable owner insights.
Andrew Fullerton, BVSc (Hons), MRCVS, product manager at Ceva Animal Health, comments: “Today’s pet owners are often millennials who embrace their new family member with huge enthusiasm, however they often have very different expectations than those of previous generations because they can easily access a wealth of pet health information online. The Ceva Derma Day will address this by providing online delegates with extensive information on what makes millennials tick and offer proactive communication tools to strengthen vet/client relationships.”
You can register for Ceva Derma Day here. Delegates who register in advance will be able to access it live and will also be able to view the recorded sessions after the event. Veterinary professionals who do not pre-register will not be able to access the Ceva Derma Day recorded sessions.